You are here
Restaurant Week: Winter 2019 Campaign Schedule
The Winter Restaurant Week 2019 marketing and advertising campaign will utilize a mix of platforms to maximize visibility for the program, participating locations, and sponsors of the promotion. Participants and/or PR reps will be contacted directly by the RW team (or PR team) for marketing opportunities via television/radio/online segments. The following schedule may change without notice.
RWDMV.COM SITE LAUNCH
- Thursday, December 20, 2019 at 2:00 pm
PRINT
- Thurs Dec 20 - Washington Post Express
- Thurs Dec 20 - Washington City Paper
- Fri Dec 21 - Washington Blade
- Thurs Jan 3 - Washington Post Express
- Thurs Jan 10 - Washington Post Express
- Tues Jan 15 - Washington Post Express
OUTDOOR
- King-sized bus ads - 12/24/18 - 1/20/19
ON-AIR
- NBC4 - starting in Jan 2019
DIGITAL & SOCIAL MEDIA ADS
- Facebook/Twitter/Instagram - running 12/1/18 - 1/20/19
- TheListAreYouOnIt.com - running 12/1/18 - 1/20/19
- OpenTable.com - running 12/20/18 - 1/20/19
- WashingtonBlade.com - 12/20/18 & 1/10/19
- TheWashingtonPost.com - running 1/7/19 - 1/20/19
- NBC4.com - 12/17/18 - 1/16/19
DIRECT EBLASTS (To opt-in Subscriber Lists)
- OpenTable (300K)
- The List Are You On It (30K)
- The Washington Blade (50K)
- The Washington Informer (50K)
- RAMW Diner Insider (18K)
PRESS NOTICES
- Save the Date and Participant Announcement - 12/5/18
- Promotion Start Reminder - 1/3/19