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Register for DC Cocktail Week 2023
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DC Cocktail Week celebrates our local cocktail culture across the Metropolitan region featuring tasty cocktails paired with delicious bites for one price. Our 7-day promotion will lead into Repeal Day, this year marks the 90th anniversary of the Repeal of Prohibition in the United States on December 5, 1933. We invite you to be part of this spirited promotion highlighting your cocktail program! You can also opt-in to spotlight your restaurant through an event during the week to further engage diners and fuel their cocktail (including zero proof) interests through your cocktail culture experience.
Participating locations determine the cocktail and bite pairing and the price point of their offer. All participating locations are included in our extensive marketing campaign utilizing RAMW’s direct marketing, online and social media platforms, advertising buys, and media engagement reaching a combined audience of 300K+ locals. This year's marketing campaign includes ad buys with The List Are You On It and iHeart Radio to include on-air promos with Tamo on DC101, participant mentions, and more!
PARTICIPATION FEE (RAMW Membership is not required to be part of the promotion)
- Early Bird: $175 (expires 10/10/23)
- Regular: $225 (beginning 10/11/23)
- Registration deadline is 11/10/23 - Ready to sign up? Register here!
PARTICIPATION LEVELS
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Low-Proof: Entry Level - Features a cocktail + a bite for one set price; mocktails are welcome too!
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Mid-Proof: Features cocktail + a bite for one set price AND hosts a special event, cocktail class, or happy hour of your choosing and it will be heavily promoted through DC Cocktail Week marketing. Your restaurant keeps all revenue from hosting special events.
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High-Proof: Features cocktail + a bite for one set price AND hosts special event, such as a cocktail class, tasting dinner, or happy hour AND is interested in being paired with a spirits sponsor.
ALL PARTICIPANTS RECEIVE
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Profile page on DCCocktailWeek.com including logo, pairing details, and submitted videos/photos
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Inclusion on DCCocktailWeek.com participating locations logo gallery page
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Instagram and Meta campaigns focused on DC Cocktail Week pairings including Stories and Reels
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Logo inclusion in eblasts to RAMW Diner Insider subscriber list (scheduled for 11/1, 11/15, & 11/27)
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Inclusion in outreach for media opportunities such as on-air demos and interviews
MID & HIGH PROOF LEVELS also receive additional marketing of your DC Cocktail Week special event including:
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Event listing on DCCocktailWeek.com and RAMW.org
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Inclusion in dedicated social media posts promoting special events during DC Cocktail Week
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Inclusion of special events listing in e-communications to RAMW's Diner Insider subscriber list and marketing partner outreach
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Your restaurant keeps all revenue from hosting special events. You must provide your ticketing information and link to us to be promoted on RAMW social media platforms and e-mail marketing
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Special event details are due by November 10 to be included in the e-communications highlighting special events