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Restaurant Marketing: Social Media 101 Workshop

September 25, 2018 - 2:00pm to 4:00pm

Discover how to best present your restaurant's strengths online and use your online presence as a promotional tool that attracts press attention. This course will dive into the tips and tricks of when, where, & what to post to create magnetic content that has the most impact on your audience & gets all the likes!

Nevin Martell (@nevinmartell) will be our moderator & host with the most, along with his hand-selected panel of professionals. They will share some basics of restaurant marketing from our previous courses in addition to the new content.


Featured guest panelists:

  • Liz McAvoy Gabriel (@lizgraymcavoy) // Creative Director, CAVA
    Liz is the creative director at CAVA, where she leads a talented team of content producers and designers who take the richness and heart of the CAVA brand and bring it to life across all verticals. She has deep experience in crafting memorable, engagement-driving content – and she applies it to the hospitality space with mouthwatering creative that lights up social platforms, enriches restaurant experiences, and empowers current and future CAVA guests with the visuals and words they need to choose the brand time and again.

  • Kelly Pace Stegman (@kellystegman) // Senior Social Media Marketing Manager, BrandLinkDC
    Kelly is the Senior Social Media Marketing Manager at BrandLinkDC, a full service strategic marketing, events and public relations agency that builds better brands.  Previously, Kelly founded Pace & Love Marketing, where she grew emerging businesses in the food industry through social media marketing after her time in the marketing departments at Whole Foods Market & Panera Bread.

  • Erika Kauder (@elkauder) // Founder & Publicist, Loudmouth Creative Co.
    Erika founded Loudmouth Creative Co., her very own boutique PR and digital marketing shop based in Washington, DC, in June 2017. She currently manages a portfolio of clients and is a well-respected resource to media and clients alike. She has extensive experience in the DC market and restaurant scene, local media relations, press material development, social media management, event coordination, and the the overall development and implementation of PR and social media strategy.

  • Mary Kong-Devito (@maryculturist) // Principal, Fatback Media
    An early adopter of digital media, Mary Kong-DeVito is an entrepreneur who built a career in food writing. Her blog Girl Meets Food was one of the most popular dining sites in DC, and named Washington Post’s “Favorite Local Foodie.” Her work has been published in USA Today, The Washington Post, Eater, Washington City Paper, and more. After 13 years at The Mandarin Oriental and The Ritz-Carlton hotel groups, she founded Fatback Media because this girl sure loves her bacon.

This class is open to all restaurant, hospitality, and food service industry professionals in the Washington, DC area. Discount offered to the RAMW membership. Get your tickets today!


About Nevin Martell // Nevin Martell is a DC-based food, travel, and lifestyle freelance writer who has been published by the Washington Post, New York TimesSaveurMen’s JournalFortuneTravel + LeisureRunner’s World, and many other publications. He is the dining editor for DC Modern Luxuryand the author of seven books, with one on the way! Twitter: @nevinmartell | Instagram: @nevinmartell

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